It’s no secret that social media moves at the speed of light. Within 30 seconds of signing in to Twitter, for example, there are at least 120 new updates. With this pace, tirelessly trying to keep up with posting, creating content, or engaging with others can quickly cause overwhelm to set in.
Facebook was founded in 2004, which means 2017 marked the start of the “teenage” years of social media. Just like a teenager who is anxious to move to the next new thing, social media moves even quicker. With new updates and features rolling out weekly, we can only expect this pace to increase in 2018.
One of the biggest pitfalls to not having a successful social media program is the lack of consistency. That means, at a minimum, posting to all your social media channels each week. But how do you determine a consistent posting schedule? How many posts are necessary a week and what is too many?
The wine industry is an evergrowing industry, but, then again, so is the social media industry! There is so much noise out there regarding how to market your wine, but, our guest blogger has sifted through the noise and narrowed it down to 5 sure fire ways to market your wine for success.
“How the heck do I use hashtags and which ones do I use?” This is a question we get all the time. Let’s answer this question by first taking a look at the purpose of a hashtag.