social media campaign

How 15-Minutes Per Day Can Drive Social Media Results

Mark Twain famously said, “The secret of getting ahead is getting started.” The idea of implementing a robust social media strategy can often feel daunting and unknown. What should be prioritized and how do we grow our following?

4 Ways Your Wine Brand Can Leverage Instagram

Instagram officially has more users than Twitter. What does that mean for your brand?Well, they say a picture is worth a thousand words, or in this case, it could mean a thousand dollars. Instagram provides a simplistic way of reaching more customers. It's been proven that one of the most effective ways to connect with fans online is showing behind the scenes glimpses into your operations which humanizes and personifies your brand or service.

Social Media Analytics at a Glance

It’s no secret that social media moves at the speed of light. Within 30 seconds of signing in to Twitter, for example, there are at least 120 new updates. With this pace, tirelessly trying to keep up with posting, creating content, or engaging with others can quickly cause overwhelm to set in.

How to Set a Facebook Ad Budget

It’s no secret that the more you spend on Facebook, the more reach you can accomplish. But spending for the sake of spending isn’t effective. Understanding how much is enough to spend in order to accomplish your goals can be hindering.

Rev Up Your Social Media Content

Having recently been through a grueling new car purchase, I’m pretty convinced there has to be a better, less time consuming way.Unfortunately deciding which vehicle to purchase is not as easy as deciding which flavored latte to order. In fact, most people spend anywhere from 6-12 months doing research, test driving and saving for down payments.

Transparency doesn't mean showing it all on Social Media

Family vacation photos. Funny cat videos. Favorite recipes. We are all familiar with these visuals on our personal social media accounts. But when it comes to our business social media, what qualifies as transparency and what classifies as over sharing? How do you create an effective social media strategy that doesn’t compromise professionalism or brand identity?

The Significance and Power Behind Hashtags

“How the heck do I use hashtags and which ones do I use?” This is a question we get all the time. Let’s answer this question by first taking a look at the purpose of a hashtag.